Technical posts on development, operations and my own products. Without the marketing voice.
Why an AI recommends some sites and never mentions others, and what makes a website worth citing.
Learn more →Ranking well on Google does not mean an AI can see you. Why GEO decides whether ChatGPT and others know you.
Learn more →Structured data explained: how you give content a machine language, for better search results and citability.
Learn more →GEO explained: how you show up in ChatGPT, Perplexity and Google AI Overviews, and why that is not the same as SEO.
Learn more →llms.txt explained: the small Markdown file that lets an AI understand your website fast, what goes in it and what it is for.
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